Graphic Designer — Karachi

Restraint,
as a design
language.

Posters and brand identities for fashion and lifestyle. Quiet design for brands that don’t need to shout.

“A brand earns trust by what it chooses not to say. Every margin is a decision.”

— Studio note, 2025

Poster Design

6 pieces — 2025

ZARA canvas & leather handbag poster

01  /  Handbag Poster

ZARA

2025

Sweet Moments strawberry macaron poster

02  /  Macaron Poster

Strawberry

2025

Levi's We Fly denim shoes poster

03  /  Shoes Poster

Levi's

2025

Redefine the Trend fashion clothing poster

04  /  Clothing Poster

Fashion

2025

Real Strawberry Joy shake poster

05  /  Beverage Poster

Shake

2025

Puma Built for Impact shoes poster

06  /  Shoes Poster

Puma

2025

Full brand systems

Identity, from mark to package.

Celéne Skin brand identity

01  /  Brand Identity

Celéne Skin

2025

Fierelle Walk brand identity

02  /  Brand Identity

Fierelle Walk

2025

Aurelia brand identity

03  /  Brand Identity

Aurelia

2025

View work →

About — 01

A textile mind, working in graphic form.

I design posters and full brand identities for fashion and lifestyle. The work runs from a single poster to a complete system of logo, palette, and packaging. Decoration gets cut. The mark and the margin do the talking.

Based in Karachi. Work goes out to brands in Pakistan, the Gulf, and Europe.